12-11-2015, 05:29 AM
(12-11-2015, 12:30 AM)dmcowen674 Wrote: Here is a Company openly stating that they only care about the rich:
12-10-2015
AT&T's Lurie: We're focused on high-end wireless customers
The U.S. mobile market is more competitive than ever, but AT&T isn't focused strictly on net subscriber adds, AT&T Mobility President and CEO Glenn Lurie said this morning.
"You have to look at mobility from a different set of segments," Lurie said at a Barclays investor conference, explaining that the carrier is placing a premium on enterprise users and high-end consumers.
"You can't go chase every single add," he said. "You've got to make some decisions on where you're going to put your focus.
And our focus today is on the high end."
"Then you've got more of a cost-conscious segment," Lurie continued. "You might want to call it a feature phone, you might want to call it prepaid. That's an interesting space. We still sell feature phones; we want to take care of them. But we're certainly not going to spend a lot of money chasing them."
Why should they advertise to markets that are not profitable to them? There are other companies that serve that market so I don't know why ATT bothers at all.

