05-05-2018, 07:59 PM
This article sums it up pretty well:
Nvidia pulls plug on 2 month old program
Nvidia announced it is "pulling the plug" on the GeForce Partner Program (GPP) due to the company's unwillingness to combat "rumors" and "mistruths" about the platform. The GPP has only been active for a couple of months.
Shortly after the launch, unnamed sources from add-in card and desktop/laptop manufacturers came forward to reveal that the program will likely hurt consumer choice. Even more, they worried that some of the agreement language may actually be illegal while the program itself could disrupt the current business they have with AMD and Intel.
They also revealed one major requirement: The resulting product sports the label "[gaming brand] Aligned Exclusively with GeForce."
As an example, if Asus wanted to add its Republic of Gamers (RoG) line to Nvidia's program, it wouldn't be allowed to sell RoG products with AMD-based graphics. Of course, manufacturers can choose whether or not to join Nvidia's program, but membership supposedly had its "perks" including access to early technology, sales rebate programs, game bundling, and more.
Nvidia pulls plug on 2 month old program
Nvidia announced it is "pulling the plug" on the GeForce Partner Program (GPP) due to the company's unwillingness to combat "rumors" and "mistruths" about the platform. The GPP has only been active for a couple of months.
Shortly after the launch, unnamed sources from add-in card and desktop/laptop manufacturers came forward to reveal that the program will likely hurt consumer choice. Even more, they worried that some of the agreement language may actually be illegal while the program itself could disrupt the current business they have with AMD and Intel.
They also revealed one major requirement: The resulting product sports the label "[gaming brand] Aligned Exclusively with GeForce."
As an example, if Asus wanted to add its Republic of Gamers (RoG) line to Nvidia's program, it wouldn't be allowed to sell RoG products with AMD-based graphics. Of course, manufacturers can choose whether or not to join Nvidia's program, but membership supposedly had its "perks" including access to early technology, sales rebate programs, game bundling, and more.